Answered By: Mark Simmonds
Last Updated: 29 Sep, 2022     Views: 210

The following databases contain SWOT analyses : MarketLine and Business Source Complete

MarketLine analyses over 30,000 companies, with SWOT analyses for the largest 2,500.

Search for the company in question (e.g. Microsoft Corp) by selecting Companies on the top horizontal toolbar.

On the next screen enter the company name into the search box (top left of screen).

The company name should now appear at the top of the Company Listing centre panel. Select it, and on the resulting screen you will see Swot Analysis listed as the last option on the left-hand Table of Contents.

Business Source Complete - search for your company (e.g. Starbucks). 

You may have to click on ‘Show more’ under ‘Source Types’, to reveal ‘SWOT Analyses’. (see below)

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